300 South Wacker Drive
300 South Wacker Drive, Boston, MA – Beacon Capital Partners
A map theme that highlights the building’s connection to the city and the river with synchronized media installations on the two side walls and in each elevator bay show a continuous loop of local content. The custom media includes weather information, event listings, community-related images, and building identification, with each mode blending into the physical context and lighting effect of the lobby.
While working in collaboration with the ESI design team responsibilities included design of content, motion design, production and animation of all media, integration of media with software partner and on-site installation and adjustment of media with client interaction.
Lobby Media Motion Study
2016 SEGD Global Design Awards, Identity & Placemaking, Merit Award
Created at ESI design.